Tag Archives: Client

An agency hard at work

It amazes me how quickly this semester has flown by.  It doesn’t seem like we have been in school for nine weeks already, and it certainly doesn’t seem that spring break should be this next week. 

 As a class, the Baylor Oso Public Relations Agency is working extremely hard producing quality work for our clients, the BRIC and the Greater Waco Chamber of Commerce. 

As mentioned in the two previous posts by Sara and Kyle, my fellow BRIC teammates, meeting as a group is probably the most difficult obstacle that we as students face.  We all have our own commitments outside of class, and scheduling can be extremely difficult; however, we manage to meet together and produce material that will benefit our clients.  It is possible, even if meeting at the library at eight on a Sunday evening is the only available time. 

Working on the BRIC project, our job is built on reaching out to the stakeholders, the ones who have invested in the construction of this new research facility.  Our goal is to inform these publics on the progress of the facility and what technologies will be offered inside.  We also are trying to think of methods of attracting students to want to attend Baylor and become part of this new research initiative. 

 A highlight for me in these past weeks was taking a tour of the BRIC with a portion of our team.  For me, it really put in perspective what the objectives and goals of the research facility are going to be.  Of course, the building is still in the construction phase, so there was a lot of imagining in my mind of what the inside will look like, but I think I have a good understanding.  I have a feeling that when complete, and the facility becomes operational, the BRIC has the potential to boost Baylor as a world-class research university.  I am excited to see the growth as the years go on. 

It is astonishing how quickly the semester has flown by.  I am proud of the work we as an Agency have done in nine short weeks and am looking forward to what else the semester has for us. 

By Ryan Garrett

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The BRIC

The Baylor Oso PR agency’s first client is the BRIC,
which is the acronym for the Baylor Research and Innovation Collaborative.

The BRIC

The BRIC is still finishing its construction process, which will house 175,000 square feet of graduate research space for Baylor and an additional 50,000 square feet for collaborative industry/university research. To increase the value of these university/industry-based joint research efforts, the plan calls for an additional 45,000 square feet of high technology workforce development space interspersed among the various research focus areas.

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Filed under Public Relations, Student-run PR agency